followOSEMAIL

followOS Email · follow, inc.

Privacy Policy

Last updated: September 29, 2026

Who we are

followOS Email is an email-marketing service for small businesses, operated by follow, inc.. Questions about this policy: info@follow-inc.com.

What we collect

From you (the business owner): your account email and password (stored hashed by our authentication provider), your business details from onboarding, your website address, and the content we read from your public website to build your brand profile, imagery, and product catalog.

From your customer list: the contact data you import or sync — typically email addresses, names, and order history. You attest that these contacts gave you permission to email them before importing.

From email activity: delivery, open, click, bounce, complaint, and unsubscribe events for emails sent through the service, used to report performance to you and to protect deliverability.

What we do with it

We use this data to run the service: generating campaigns and flows in your brand, sending email you approve, computing your audiences, and reporting results to you. We use third-party AI providers to generate email content and imagery; the business context sent to them is used to produce your content, not to advertise to anyone.

What we never do

Your contact list is yours. We never sell it, rent it, share it with other customers, or email it for any purpose other than campaigns and flows you approve. We never sell or share your business data.

Unsubscribes and suppression

Every marketing email includes a one-click unsubscribe. Unsubscribed and complaining contacts are permanently suppressed and never emailed again through our service, even if re-imported.

Service providers

We rely on these providers to operate, and each receives only what it needs for its function:

  • Supabase (database and authentication) — account, brand, campaign, and contact data.
  • Amazon Web Services, Simple Email Service (email delivery) — recipient addresses and the emails you approve.
  • Vercel (hosting) — serves the application.
  • Anthropic (AI text) — your brand profile, campaign brief, product names, and public website content, to write and art-direct your emails. Never your contact list.
  • fal.ai (AI images) — image descriptions only, to generate photography for your emails. Never personal data.
  • Stripe (payments) — your billing details. Card numbers never touch our servers.

If you connect a third-party platform (Shopify, Square, Toast, Klaviyo, Mailchimp, Omnisend), we access only the data needed for the features you use, under the authorization you grant, and you can revoke it from that platform at any time.

Google Search Console

If you connect Google Search Console on the SEO page, followOS asks Google for read-only access to Search Console (the webmasters.readonly scope) and for your Google account's email address, so we can show which account is connected. We use this access for one purpose: to read your own site's search performance data (the searches that show your site, impressions, clicks, and average position, by page and by date) and show it to you inside followOS, with the keyword analysis and page recommendations built from it. We never post to Google, never change anything in Search Console, and never read any Google data other than Search Console reports for the site you choose.

Your Google access tokens are stored encrypted and used only by our servers to refresh that data. The search data is stored in your workspace and is visible only to your workspace's members. It is not sold, not shared with any other party, not used for advertising, and not used to train AI models; the only third party that sees any of it is Anthropic, which labels the intent of search phrases (never personal data, never your tokens). Disconnecting on the SEO page, or removing followOS from your Google account's connected apps, revokes our access and deletes the stored tokens and synced search data.

followOS's use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

Retention

Your data stays as long as your account is active. When you close your account, or ask us to, we delete your account, brand data, campaigns, and imported contacts within 30 days. Email activity events (deliveries, opens, clicks, bounces, complaints) are kept for 13 months for deliverability and compliance reporting, then deleted. Suppressed addresses are kept as a suppression list so we never email them again.

Deletion and access

Email info@follow-inc.com to request a copy of your data or deletion of your account and associated data, including your imported contact list. Contacts on your list can be removed by you at any time, and their unsubscribe requests are honored automatically. When a connected platform sends us a data request or deletion request for a customer or a shop (for example Shopify's privacy webhooks), we act on it automatically: the customer's record is deleted from that business's list, and an uninstalled shop's connection, synced contacts, lists, and product data are deleted. Data-access requests are answered within 30 days.

Cookies

We use only the session cookies required to keep you signed in. No advertising or cross-site tracking cookies.

Changes

We will update this page as the service evolves and adjust the date above. Material changes will be announced to account holders by email.